Did you know that oral bacteria, present in gum disease, can exacerbate heart problems if the bacteria enters the bloodstream? Or, that tandenborstel is the Dutch word for toothbrush? Tidbits like these were absorbed into my brain as I worked on Sonicare stuff over the years.
Design is functional and educational, guys. Especially on these pages that ask you what you want (better gum health? brighter teeth?) and then offers info and products to help you achieve your goal.